Job Information
Robert Half International Digital Marketing Manager in West Allis, Illinois
Description
If you want to be considered for one of our clients, submit your CV for this Digital Marketing Manager role through The Creative Group. Do you feel confident in your ability to make decisions, get the job done, and be good with people and details—all while keeping tight control over the bottom line? You might be the experienced, knowledgeable Digital Marketing Manager for this position, if you can prove you understand the ins and outs of marketing strategy, analysis, and campaign execution! As the Digital Marketing Manager, you will oversee digital improvement initiatives and engage in digital transformation efforts. Do you possess a customer-first mindset and have experience improving online customer experiences, implementing marketing technology solutions, and following inbound marketing practices? Do you strive to make an impact? The ideal candidate for this job has experience in copywriting, art direction, and social media with the ability to expand a brand's reach while increasing its loyalty and awareness. This full-time employment opportunity.
What you get to do every day
Establish that the CRM plan is executed promptly and within budget
Cultivate, suggest, forge, and oversee long-term digital marketing campaigns; plus spearheading short-term advertising and marketing solutions
Compile take up of products/services through new channels to fall in line with business objectives
Lead weekly reviews with key stakeholders, get budgetary sign off and report back on ROI
Bestow clear communications to the customer that are important to their needs and life stage
Drive more insight and analysis into the effectiveness of CRM initiatives
Lead an experienced team of digital specialists and head the digital strategy
Aid product and operational teams to identify key opportunities to upgrade the customer journey & experience
Requirements - Less than one year of experience
Proficiency in Content Marketing
General familiarity with Organic Search
Demonstrated knowledge of On-Page SEO
Foundational knowledge in Landing Page
Command of Outbound Marketing
Inbound Marketing experience desired
Practical knowledge of Digital Marketing
Adeptness in Landing Page Optimization
Landing Page experience highly desired
Content Management System (CMS) & Digital Marketing System (DMS) experience
Has proven track record in building digital brands with strong ROI
A steady combo of skill, management experience and initiative
Preceding managerial position is preferential
Seasoned in SEO/SEM, PPC, Social Media, Email marketing, Digital Ad displays, Retargeting, CRM
Past involvement in frontline customer journey, driving traffic to our main site
Accomplished in vendor management
Tactical multi-channel marketing and digital brand consistency
The Creative Group (TCG), a Robert Half company, matches creative, digital, and marketing professionals with remote or on-site jobs on a freelance, project or direct-hire basis. Our experienced staffing professionals can promote you to employers and advocate on your behalf. We provide access to top jobs, competitive compensation and benefits, and free online training. For more opportunities, get the Robert Half app and receive instant notifications when our AI matches your skills and experience with jobs.
When you work with us, you’re working with the best. Robert Half has been recognized as one of FORTUNE’s “Most Admired Companies” every year since 1998 and was named to Forbes’ inaugural list of America’s Best Temporary Staffing Firms.
Questions? Call your local office at 1.888.490.5565. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to temporary professionals. Visit https://roberthalf.gobenefits.net/ for more information.
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