Job Information
University of Illinois Brand Photographer -- Gies College of Business - 1024838-6689 in Urbana, Illinois
This job was posted by https://illinoisjoblink.illinois.gov : For more information, please see: https://illinoisjoblink.illinois.gov/jobs/11967284 Brand Photographer -- Gies College of Business
Office of Marketing and Communications
Gies College of Business at the University of Illinois is seeking applicants for a Brand Photographer to join our team of nearly 20 marketing professionals. If hired, you will work closely with marketing managers, writers, designers and others on the Marcom team that serves the entire college.
The Marketing & Communications team for Gies College of Business acts as an in-house marketing agency. Our growing team of more than 20 professionals plays a pivotal role in promoting the College\'s purpose to shape purposeful leaders through life-changing access to education, research, and innovation. Creativity, strategy, and collaboration are key to our team\'s success as we grow the reputation and brand of Gies Business, a Top 5 public business school and home to 2021 Business School Dean of the Year. As the Brand Photographer, you\'ll be at the forefront of this effort, working closely with those who lead the marketing efforts of the College units to implement and manage marketing strategies and projects.
Job Summary
The brand photographer leads photography-related initiatives on the MarCom team, producing multifunctional content while upholding the Gies Business brand. As the brand photographer you will use your photography skills, creativity, and strategic thinking to amplify existing events and opportunities, while crafting new content with a focus on marketing and brand elevation. Your primary responsibility will be to reinforce, refine, and enhance the College\'s visual identity through photography. You will collaborate with cross-functional teams, including designers, writers, digital marketers, videographers, and project managers, to bring projects to life and deliver successful brand outcomes.
Duties & Responsibilities
Photography and Editing
- Collaborate with creative team to develop a recognizable photography style to serve as an element of the College\'s visual identity and to tell the Gies Business story.
- Capture high-quality digital images that align with brand guidelines and meet the College\'s needs for marketing, web, social media, and news coverage.
- Prepare and edit photos for use in a variety of digital and print materials.
- Acquire and organize photo release forms for on-camera talent.
- Scout locations, schedule, recruit talent, and make necessary arrangements for photography assignments.
Photography Database Management
- Create and maintain a comprehensive online filing system for our digital photography asset library, ensuring correct classification and image details.
- Develop file naming and tagging conventions to enhance asset searches and to identify where photos have been used.
- Archive images no longer in use.
- Manage assets within the database.
Collaboration/Coordination with Freelancers and Team
- Ensure all photos, including those taken by freelance photographers, adhere to brand guidelines.
- Collaborate with teammates to brainstorm and develop creative concepts and shot lists for brand photography campaigns.
- Collaborate with team lead/event coordinator or unit contact regarding the strategy/plan for the photography assignment.
- Coordinate with the writing, web, video, and design staff to bring brand initiatives and creative items from conception to completion.
- Coordinate the recruitment and oversight of freelance photographers, as needed.
- Manage project briefs, contracts, scheduling, and budgets for freelancers.
- Recruit, hire, and manage student employees as needed.
- Monitor industry trends and apply as appropriate to this work.
- Work within and contribute to team project management systems.
- Other communications and marketing duties as assigned.
Additional Physical Demands
Position may involve carrying, cleaning, climbing, crawling, driving, kneeling, lifting up to 50 pounds, pulling, pushing, reaching, sitting, squatting, stooping, bending, twisting, and grasping.
Specialty Factors
- Bachelor\'s degree in marketing, business administration, communications, public relations, or a closely related field.
- Five (5) years (60 months) of professional work experience in marketing, public relations, communications, brand management, or a related professional area. Note: Master\'s Degree in an area consistent with the duties of the position may be substituted for one (1) year (12 months) of work experience.
- Experience in developing and implementing a visual brand identity through photography.
- Experience in creating and maintaining a digital photography library and filing system.
Preferred Qualifications
- Experience with photography in higher education.
- Experience covering live events.
- Experience with planning and producing photo shoots and completing all post-production processing.
- Experience with working with freelance photographers.
Knowledge, Skills and Abilities
- Adv