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Senior Product Marketing Manager - SaaS

Job Description:

As a strategic, SaaS product marketer, are you energized by taking the complex and making it simple through compelling stories?

As the Senior Product Marketing Manager within Sage's ERP business unit, you’ll own the proposition for Sage’s supply chain execution (SCE) solution, through strategic thinking and analysis to understand the range of buyer and user personas we would want to attract, provide insight into the supply chain execution market and ecosystem trends, and competitor landscape creating clarity around how we win with our proposition. You’ll play a key role in expanding our market reach and achieving measurable sales outcomes across North America: Learn more about Anvyl here:https://bit.ly/3O3STFf

What’s in it for You?

• Career Growth: This role offers a pathway to deepen your strategic impact and broaden your influence within a global organization, paving the way for future Director-level leadership opportunities

• Make Your Mark: Your work will influence our position in the global market. You’ll have the freedom to develop creative, customer-centric approaches and see the results of your work.

• See Tangible Results: The satisfaction of seeing your work translate into sales success and real customer impact—knowing you’re helping businesses run more efficiently through solutions that truly meet their needs.

Location:

Hybrid; 3 days per week of in-office collaboration from Toronto office (40 King St W bc, Toronto, ON M5H 1H1)

Minimum Qualifications:

• 5+ years in Product Marketing within SaaS.

• Proven expertise in defining and executing market research, value propositions, positioning, messaging, and pricing.

• Track record of leading product launches and GTM strategies, collaborating cross-functionally to meet revenue goals

• Influence and stakeholder management skills across departments (e.g., Product, Sales, GTM)

• Exceptional presentation and storytelling abilities; confident as a product ambassador in various settings

• Resilient and adaptable, driving initiatives through change

• High energy and passion for product marketing, with a focus on customer-centered strategies and storytelling

• Strategic and tactical mindset; combines big-picture vision with hands-on execution

Key Responsibilities:

• Define customer value propositions that support growth plans and enhance Sage’s brand differentiation. This includes setting pricing and creating a pricing framework to strengthen the proposition.

• Lead successful product launches with end-to-end accountability, including managing the launch squad to bring new propositions to market.

• Guide region-specific go-to-market plans in partnership with the Routes to Revenue team, developing targeted channel strategies, messaging, positioning, sales tools, and value-added content.

• Collaborate with GTM teams on build/buy/partner decisions and manage the proposition roadmap, aligning with product strategy, pricing, and revenue targets.

• Work closely with Product Management to leverage customer insights and create customer-led strategies that support product goals.

• Serve as a global ambassador for Sage's Supply Chain solution, contributing to thought leadership content and representing Sage at events, in media, with analysts, and online.

Benefits? We have plenty...

• 100% paid premiums for health, dental, and vision coverage​

• RRSP contribution match (100% up to 4%)​

• 35 days paid time off (11 holidays, 16 vacation days, 3 personal days, 5 sick days)​

• Work Away, an opportunity to work & play for 10 weeks in a country of your choice (from a Sage-approved list)

• 18 weeks of paid parental leave for birth, adoption, or surrogacy offered 1 year after your start date​

• 5 days paid yearly to volunteer (through Sage Foundation)​

• $5,250 tuition reimbursement per calendar year starting 6 months after your hire date​

• Sage Wellness Rewards Program (annual fitness reimbursement)​

• Library of on-demand career development options and ongoing training offerings​

#LI-CH1

Function:

Global Product Marketing

Country:

Canada

Office Location:

Toronto

Work Place type:

Hybrid

Advert

Working at Sage means you’re supporting millions of small and medium sized businesses globally with technology to work faster and smarter. We leverage the future of AI, meaning business owners spend less time doing routine tasks, like entering invoices and generating reports, and more time pursuing their ambitions.

Our colleagues are the best of the best. Because to achieve extraordinary outcomes, we need extraordinary teams. This means infusing Sage with people who knock down barriers, continuously innovate, and want to experience their potential.

Learn more about working at Sage:sage.com/en-ca/company/careers/working-at-sage/

Watch a video about our culture:youtube.com/watch?v=h1-vs3zIpnc

We celebrate individuality and welcome you to join us if you embrace all backgrounds, identities, beliefs, and ways of working. If you need support applying, reach out atcareers@sage.com.

Learn more about DEI at Sage:sage.com/en-ca/company/careers/diversity-equity-and-inclusion/

Equal Employment Opportunity (EEO)

Sage is committed to Equal Employment Opportunity and providing reasonable accommodations to applicants with physical and/or mental disabilities.

In order to provide equal employment and advancement opportunities to all individuals, employment decisions at Sage will be based on merit, qualifications, and abilities. Sage does not discriminate in employment opportunities or practices on the basis of race, color, religion, sex, national origin, age, protected disability, veteran status, sexual orientation, gender identity, genetic information, or any other characteristic protected by applicable law.