Job Information
Amazon Sr. Digital Marketing Manager, Prime Video Japan in Tokyo, Japan
Description
Want to help change the future of how movies and TV series are streamed in Japan? Offering thousands of movies and TV series to stream online, including recent blockbusters, exclusives, and Amazon Originals, Prime Video is changing the way people watch content.
Prime Video Japan is searching for an exceptional Digital Marketer with a genuine passion for entertainment and content marketing to join our digital marketing team and help build the future of the entertainment industry.
The Digital Marketing Manager will lead digital campaigns for new titles to excite millions of customers in Japan. Your role will require you to be passionate, creative, and collaborative, to drive large scale campaigns. Your day-to-day stakeholders will be both internal and external; such as the Content Acquisition, PR, and Brand teams, Creatives, and partner agencies. You will enjoy the dynamics of the entertainment industry with a truly global team.
Key job responsibilities
• Develop a digital-first marketing strategy that aligns with Prime Video’s business objectives.
• Plan, develop, and execute digital marketing campaigns for Prime Video Japan using multiple channels such as social, display, and search, while optimizing ROI.
• Manage agencies and oversee the project planning and implementation.
• Maintain best-in-class operational excellence across the entire workflow with Kaizen mindset.
• Evaluate campaign performance using multiple data points and methodologies.
• Report campaign evaluation to organization-wide audiences including senior leadership.
Basic Qualifications
Experience using data and metrics to drive improvements
5+ years of experience developing and executing digital media marketing campaigns with a track record of growing business metrics.
Experience building, executing and scaling cross-functional marketing campaigns
Business or Native fluency in Japanese and English (both verbal and written communications)
Preferred Qualifications
Experience driving direction and alignment with large cross-functional teams and agency partners
Experience designing and executing joint marketing plans with strategic alliance partners with global footprint
1+ years of Influencer Marketing experience
Entertainment experience in films, television and/or music.