Job Information
KXLY Broadcast Group Television and Digital Sales Coordinator in Spokane, Washington
About us:
4 News Now & Phase 3 Digital are a part of the KXLY Broadcast Group, a Morgan Murphy Media company. We are a family-owned, people first business located in Spokane, Washington, and our community is at the core of what we do and who we are.
About this opportunity:
We are seeking a smart, organized and customer focused individual who will provide general administrative assistance to the TV Sales Department, coordinate station sales promotions for the company's portfolio of broadcast, digital and social media platforms and be an active participant in the sales and marketing process.
In this position, you will also identify and qualify high-potential client opportunities for digital advertising, social media marketing, website design, SEO, video advertising and other targeted solutions. You will be required to build customized, results-driven strategies for clients to meet their unique business needs, and to coordinate with various teams to execute and monitor advertising campaigns based on client goals. You will strengthen client partnerships through relationship building and further understanding of their business objectives.
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What you'll do:
Execute promotional campaigns on behalf of clients and the station
Facilitate inter-office communications to ensure all promotions, media assets and campaigns are delivered successfully for clients
Provide general administrative assistance to General Sales Manager, National Sales Manager, Local Sales Manager, Account Executives and HR
Partner and strategize with Account Executives to create original, unique, and professional presentations
Create compelling recaps for all media campaigns, air checks, screen shots and video recaps
Act as the primary backup for National Sales Assistant and Digital Sales Specialist
Communicate professionally with Account Executives and clients daily as a solutions provider
Order entry for TV GSM, LSM, NSM and Account Executives for digital and traditional (Wide Orbit) orders
Maintain various spreadsheets, calendars, and reports for the TV Sales Department
Execute client merchandising, events and tickets
Accompany Media Sales Specialists on sales calls to assist specifically with digital advertising opportunities
You will be responsible for sharing the digital advertising solutions and capabilities we offer to potential clients, and explore partnership opportunities
Engage with clients in a consultive manner to understand and capitalize on client needs
Serve as sales support for acquiring new clients specific to digital marketing
Partner and strategize with Media Sales Specialists to create unique and professional presentations with effective marketing solutions to drive results for clients
Create and maintain media presentations and digital sales materials that include imagery, audio and video
Assist with exceeding the company's monthly, quarterly and yearly revenue budget goals
Work closely with the Digital Development Specialists to maintain knowledge of our online marketing capabilities and services
Be proficient in the digital platforms necessary for campaign execution, including social media platforms, third-party programmatic platforms and 4 News Now web and app platforms
Understand and execute consistently our client partnership systems, including sales calls, strategy development, presentations, fulfillment, campaign optimization and reporting
Implement and optimize client campaigns, and generate campaign reports
2+ years of experience in digital and/or social media marketing
Google Ads Certification
Study of Facebook Blueprint and Google Analytics
Excellent written and ver