Job Information
Northern Trust Company Senior Marketing Strategist, Wealth Management Marketing - R133964 in Seattle, Washington
About Northern Trust: Northern Trust, a Fortune 500 company, is a globally recognized, award-winning financial institution that has been in continuous operation since 1889. Northern Trust is proud to provide innovative financial services and guidance to the world's most successful individuals, families, and institutions by remaining true to our enduring principles of service, expertise, and integrity. With more than 130 years of financial experience and over 22,000 partners, we serve the world's most sophisticated clients using leading technology and exceptional service. Summary The Senior Marketing Strategist supports marketing initiatives across the West Region. This role will focus on project management, event communication, data management, lead tracking and overall regional marketing support. Working directly with the West Region VP of Marketing and the National Marketing team, they will support the end to end process for event communications for local markets, provide data-driven strategies and partner with cross-functional teams to support growth and performance measurement. Responsibilities:
- Traffic projects for the West Region: Provide traffic management for the Marketo Centralization team from inception to completion, ensuring timely delivery of Northern Trust branded events and marketing communications.
- Manage the communications platform for events, coordinating messaging, logistics and stakeholder engagement to maximize impact.
- Track and follow leads through the sales process, collaborating with local leadership and sales teams to ensure a seamless transition from top of the funnel through conversion.
- Deliver comprehensive event dashboards to markets, providing insight and analytics to drive future marketing strategies.
- Provide marketing support across the West Region, working closely with local teams to tailor strategies and campaigns that will elevate the individual markets ROI.
Skills & Experience:
- 3-5 years of experience in marketing, marketing operations and project management.
- Strong project management skills with an eye for process improvement.
- Develop relationships with key stakeholders across the West Region, National & Corporate Marketing teams.
- Experience with customer relationship management systems, email marketing and nurture campaigns.
- Familiarity with Marketo and Salesforce Financial Services Cloud preferred.
- Proven expertise in multi-tasking -managing multiple projects simultaneously.
- Persuasive and effective written and verbal communications skills, along with strong listening skills.
Hybrid We have a balanced hybrid working model to ensure you get the flexibility you need, and the successful candidate will spend their time between working 3 days in the office and 2 days working from home. #LI-LG1 Salary Range: 95,565.00 - 129,030.00 USD Salary range is an estimate of base pay. Northern Trust provides a comprehensive benefits package, including retirement and pension plan contributions, health and welfare benefits, paid time off, parental and caregiver leave, life insurance, and other wellbeing benefits . Working with Us: As a Northern Trust partner, greater achievements await. You will be part of a flexible and collaborative work culture in an organization where financial strength and stability is an asset that emboldens us to explore new ideas. Movement within the organization is encouraged, senior leaders are accessible, and you can take pride in working for a company committed to assisting the communities we serve! Join a workplace with a greater purpose. We'd love to learn more about how your interests and experience could