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Figma, Inc. Data Scientist, Marketing in Seattle, Washington

Figma is growing our team of passionate people on a mission to make design accessible to all. Born on the Web, Figma helps entire product teams brainstorm, design and build better products - from start to finish. Whether it's consolidating tools, simplifying workflows, or collaborating across teams and time zones, Figma makes the design process faster, more efficient, and fun while keeping everyone on the same page. From great products to long-lasting companies, we believe that nothing great is made alone-comemake with us! We are looking for a Data Scientist to partner with our Marketing teams to accelerate growth at Figma. In this role, you will be responsible for building models to optimize our marketing efforts, uncovering insights to guide new strategies, and collaborating with a variety of cross functional peers to help leverage data throughout the organization. The ideal candidate will have a strong track record of executing analytical projects as well as partnering closely with business peers to guide decision making. This is a full time role that can be held from one of our US hubs or remotely in the United States. What you'll do at Figma: Develop and maintain datasets, KPIs, and reporting tools for the entire Marketing organization Craft and maintain data infrastructure with the Data Engineering team by translating business requirements from business partners to data models that will enable reporting, dashboards, and segmentation; responsible for data integrity Perform impact analysis and modeling for a variety of different marketing initiatives and projects Evaluate and size the projected impact of new marketing strategies and how they connect to broader company goals Collaborate with marketing cross-functional partners to integrate data-driven insights into marketing strategies and decision-making processes Teams we're currently hiring for: Paid Marketing: Build out reporting and real-time analysis at appropriate granularity to make sure paid marketing budget is spent responsibly and make enable day-to-day optimization decisions Partner closely with stakeholders to more accurately measure channel incrementality and take into account more complex customer journeys Collaborate on data segmentation and optimization strategies to improve audience targeting and advertising effectiveness Support ad hoc strategic analysis to provide recommendations that drive increase return on spend Mentor and provide guidance to other junior data scientists within the team Sales-Assisted Marketing: Own the logic, maintenance, reporting, and analysis of our Sales-Assisted Marketing attribution model, enabling deep understanding of channel and campaign performance Investigate and implement various attribution frameworks, including multi-touch attribution Oversee and improve data reporting to enable real-time, data-driven decision making across multiple teams Generate action-oriented insights and business recommendations Experience building data pipelines and understanding of Salesforce objects required We'd love to hear from you if you have: 5+ years relevant work experience supporting a Marketing or similar function Fluency in SQL Proficiency in Python, R or similar scripting language Experience in distributed data processing systems (Hive, Redshift, Presto, Snowflake, etc) Prior experience in applying statistical methods to experiment design A proven track record of excellent judgment and creative problem solving skills on short and long term projects Experience communicating and working across functions to proactively drive solutions Read more about our team: https://www.figma.com/blog/cross-functional-data-science-user-research-figma/ https://www.figma.com/blog/how-we-use-data/ https://www.figma.com/blog/from-experiment-to-launch-how-data-shaped-a-new-comments-experie

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