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About Lumen

Lumen connects the world. We are igniting business growth by connecting people, data and applications – quickly, securely, and effortlessly. Together, we are building a culture and company from the people up – committed to teamwork, trust and transparency. People power progress. We’re invested in providing the flexibility you need to thrive and deliver lasting impact. Apply now to continue digitally connecting the world and shaping the future.

The Role

We are seeking a highly motivated and experienced Marketing Technology Commercial Enablement Senior Manager to drive our product marketing strategy and serve as the key interface with our Revenue Enablement team. In this role, you will be responsible for developing and executing marketing plans that drive product adoption, customer engagement, and revenue growth. You will work closely with cross-functional teams to ensure alignment and collaboration in achieving our business objectives.

Location

This is a remote opportunity open to candidates located anywhere in the U.S.

The Main Responsibilities

• ABM Campaigns x Enablement Programs: Align ABM and other marketing campaigns with Priority Plays and other Enablement Strategy activities to ensure consistent messaging and targeting across the seller and buyer journeys. KPIs include correlated ABM + Priority Play results.

• Leadership: Meet regularly with Revenue Enablement leaders and counterparts to understand their priorities and investment areas and represent the same for Enablement. Align the two so that we’re acting as one organization, working at different parts of the funnel. KPIs include funnel metrics.

• Develop and Execute Marketing Strategies: Create and implement comprehensive marketing plans to promote our products and drive customer acquisition and retention.

• Collaborate with Revenue Enablement: Serve as the primary liaison between the Product Marketing and Revenue Enablement teams to ensure seamless communication and alignment on go-to-market strategies.

• Market Research and Analysis: Conduct market research to identify customer needs, market trends, and competitive landscape. Use insights to inform product positioning and messaging.

• Product Launches: Lead product launch initiatives, including the development of launch plans, sales enablement materials, and marketing campaigns.

• Content Creation: Develop compelling marketing content, including product collateral, case studies, whitepapers, and presentations.

• Sales Support: Provide the sales team with the tools and resources they need to effectively sell our products, including training, product information, and competitive analysis.

• Performance Tracking: Monitor and analyze the performance of marketing campaigns and initiatives, providing regular reports and recommendations for improvement.

• Customer Advocacy: Build and maintain relationships with key customers and advocates to gather feedback and drive customer success stories.

What We Look For in a Candidate

• Bachelor’s degree in Marketing, Business, Management of Information Systems, or a related field; MBA preferred.

• Proven experience in product management, preferably in a B2B environment.

• Strong understanding of revenue enablement and sales processes.

• Excellent communication and collaboration skills.

• Ability to think strategically and execute tactically.

• Proficiency in marketing automation tools and CRM systems.

• Strong analytical skills and data-driven mindset.

• Creative thinker with the ability to develop innovative marketing strategies.

Legal Statements

In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.

Compensation

The starting salary for this role differs based on the employee's primary work location. Employees typically do not start at the top of the range, though compensation depends on each individual's qualifications.

Location Based Pay Ranges

$111,480 - $148,630 in these states: AR, ID, KY, LA, ME, MS, NE, SC, and SD.

$117,340 - $156,450 in these states: AZ, AL, FL, GA, IN, IA, KS, MO, MT, NM, ND, OH, OK, PA, TN, UT, VT, WV, WI, and WY.

$123,210 - $164,280 in these states: CO, HI, MI, MN, NV, NH, NC, OR, and RI.

$129,080 - $172,100 in these states: AK, CA, CT, DE, DC, IL, MD, MA, NJ, NY, TX, VA, and WA.

As with the pay range variety that's based on the region of a country, specific offers are determined by various factors such as experience, education, skills, certifications and other business needs.

As part of our comprehensive benefits package, Lumen offers a broad range of Health, Life, Voluntary Lifestyle and other benefits and perks that enhance your physical, mental, emotional and financial wellbeing. You can learn more by clicking here. (https://centurylinkbenefits.com/)

Requisition #: 335991

Background Screening

If you are selected for a position, there will be a background screen, which may include checks for criminal records and/or motor vehicle reports and/or drug screening, depending on the position requirements. For more information on these checks, please refer to the Post Offer section of our FAQ page (https://jobs.lumen.com/i/global/en/faqs) . Job-related concerns identified during the background screening may disqualify you from the new position or your current role. Background results will be evaluated on a case-by-case basis.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Equal Employment Opportunities

We are committed to providing equal employment opportunities to all persons regardless of race, color, ancestry, citizenship, national origin, religion, veteran status, disability, genetic characteristic or information, age, gender, sexual orientation, gender identity, gender expression, marital status, family status, pregnancy, or other legally protected status (collectively, “protected statuses”). We do not tolerate unlawful discrimination in any employment decisions, including recruiting, hiring, compensation, promotion, benefits, discipline, termination, job assignments or training.

Disclaimer

The job responsibilities described above indicate the general nature and level of work performed by employees within this classification. It is not intended to include a comprehensive inventory of all duties and responsibilities for this job. Job duties and responsibilities are subject to change based on evolving business needs and conditions.

Salary Range

Salary Min :

111480

Salary Max :

172100

This information reflects the anticipated base salary range for this position based on current national data. Minimums and maximums may vary based on location. Individual pay is based on skills, experience and other relevant factors.

This position is eligible for either short-term incentives or sales compensation. Director and VP positions also are eligible for long-term incentive. To learn more about our bonus structure, you can view additional information here. (https://jobs.lumen.com/global/en/compensation-information) We're able to answer any additional questions you may have as you move through the selection process.

As part of our comprehensive benefits package, Lumen offers a broad range of Health, Life, Voluntary Lifestyle and other benefits and perks that enhance your physical, mental, emotional and financial wellbeing. You can learn more by clicking here. (https://centurylinkbenefits.com)

Please be advised that Lumen does not require any form of payment from job applicants during the recruitment process. All legitimate job openings will be posted on our official website or communicated through official company email addresses. If you encounter any job offers that request payment in exchange for employment at Lumen, they are not for employment with us, but may relate to another company with a similar name.

Note: For union-represented postings, wage rates and ranges are governed by applicable collective bargaining agreement provisions.

Application Deadline

12/14/2024