Campus Pride Jobs

Who are we? Established in 2017, tru fru changed the way America snacks forever. tru fru is a Utah-based company that rapidly ascended the "permissible indulgence" space by innovating a "better-for-you" 100% real fruit immersed in premium chocolate indulgence to retail outlets nationwide. Winning consecutive most innovative product awards at Sweets and Snacks in 2019, 2021, 2022, and 2023 while climbing the snack industry velocity charts at an astounding growth rate, tru fru joined the Mars family of brands in February 2023. We are on an exciting mission to build a fruit forward snacking legacy around an incredible product line with truly remarkable people to create something special for generations to come!

What you'll do..... The Customer Manager of Small Format at tru fru plays a pivotal role in both driving quality growth and laying critical foundation for tru fru's long term success in assigned channels (Drug, C-Store, Specialty). With the guidance of the Director of Sales, you will be responsible for developing and nurturing business relationships with a wide range of customers across the diverse small format universe. The successful candidate will be instrumental in driving sales growth, enhancing brand visibility, and solidifying tru fru's position as a key player in the competitive small format market. The candidate will also be responsible to manage the broker agency relationship to drive the company goals and objectives. Job Aspects: Strategic Account Management: * Take the lead in strategically identifying and prioritizing key accounts within the Small Format Channel. * Implement targeted sales strategies to foster lasting partnerships, ultimately expanding the distribution and visibility of tru fru products. Relationship Building: * Cultivate and maintain strong, trust-based relationships with key decision-makers, buyers, and store managers at various Small Format outlets. * Act as the primary point of contact for all sales-related inquiries and collaborate closely with internal teams to ensure seamless execution of sales strategies. * Collaborate closely with broker partners to execute business initiatives successfully. Sales Performance Optimization: * Continuously assess sales performance metrics, market trends, and consumer preferences within Small Format. * Utilize data-driven insights to refine sales strategies, capitalize on emerging opportunities, and overcome potential challenges effectively. Product Training and Merchandising Support: * Conduct regular store visits to provide comprehensive product training, ensure optimal product placement, and support merchandising efforts in alignment with tru fru's brand guidelines. * Offer guidance to store staff on promoting tru fru products effectively to maximize sales potential. * Travel to trade shows and customer meetings to nurture and grow the business.

What you'll bring.... * Track record of collaborating cross functionally. * Track record in quality growth with customers or channels. * Ability to manage and improve customer PandL. * Experience developing and implementing strategy. * Experience in negotiating. * Experience building strategic partnerships. * Ability to leverage multiple perspectives and data. * Proven... For full info follow application link.

At Trü Frü we are committed to an inclusive workplace where diversity in all its forms is championed. TRÜ FRÜ is proud to be an equal opportunity workplace and we are an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants with criminal histories, consistent with legal requirements. If you require special accommodation, please let us know.