Job Information
The Strong Graphic Designer in Rochester, New York
As a member of an award-winning marketing team, the graphic designer collaborates on projects with public programs, membership, institutional advancement, exhibits, and other professionals across the museum in support of The Strong’s mission, exhibitions, and programs. This position is responsible for ensuring the consistent use and application of the museum’s brand standards to maintain a strong graphic identity. The graphic designer plans, designs, and produces graphic elements for print, display, web, and event applications.
This position requires a creative design professional who is an independent multi-tasker and strategic thinker with a great eye for detail and ability to meet deadlines.
This is a full-time, benefit-eligible position with a regular schedule of Monday through Friday, 37.5 hours per week.
Essential Duties:
Under the direction of the senior director of marketing, manage the design and production of a wide variety of graphic materials to meet the museum’s needs, including work on advertising, promotional materials, visitor materials, and event collateral.
Collaborate within an interdisciplinary team on all levels of a project to ensure work is aligned with objectives and deadlines are achieved.
Work with the marketing coordinator to develop high impact social media graphics and campaigns.
Collaborate with the exhibit's graphic designer on internal signage needs and cohesive brand materials.
Work with the museum’s creative agency to develop marketing and advertising assets.
Understand and uphold the museum’s brand messaging and identity standards and strategic objectives. Develop, utilize, and maintain well-defined processes to ensure consistency, quality, and operational efficiency across all projects.
Persuasively and clearly present design concepts to project leaders, marketing and communications staff, and others as appropriate.
Ensure efficient coordination, timely completion, and high quality of assigned projects.
Adhere to budget requirements. Write purchase requisitions for materials, as needed.
Maintain positive and cooperative communications and collaboration with all levels of staff, guests, and vendors. Follow up with individuals as appropriate.
Participate in the design of various museum publications, including the American Journal of Play.
Remain current on industry best practices, accessibility guidelines, trends, and technology related to the field of graphic design.
Train and supervise the activities of temporary staff, interns, and volunteers who assist in creating graphic elements.
Participate in the development and achievement of annual marketing and museum-wide goals and objectives.
Work closely with the senior director of marketing by participating in or leading projects as directed.
Minimum Qualifications:
Bachelor’s degree in graphic design or closely related field.
Minimum of 1-2 years of graphic/creative industry experience.
Demonstrable artistic, innovative work that solved business challenges and drove results.
Proficient in understanding brand guidelines for effective execution.
Anticipates and responds to changes in a professional and courteous manner.
Understanding of the principles and practices of audience cultivation.
Strong creative thinking and the ability to generate innovative ideas for a particular project. Must be able to take criticism well.
Outcome-oriented work ethic and ability to meet quality standards for services.
Ability to manage one’s own time to meet deadlines and maintain schedules.
Ability to work well collaboratively and independently.
A high degree of comfort and advanced proficiency with computer technology (Mac) and software is important. Must have robust skills in desktop publishing software, document and digital asset management software, and graphics and photo imaging software. Demonstrated mastery of graphic design programs within the Adobe Creative Suite. Must be able to learn new systems, as needed.
These qualifications are considered a plus:
Photography and motion graphic skills.
Application Instructions: Please submit an online portfolio with your application.
Pre-Employment Requirements: The final candidate must consent to and pass a drug screen and criminal background check as conditions of employment.