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Honeywell Sr Customer Marketing Specialist in Richardson, Texas

When you join Honeywell, you become a member of our global team of thinkers, innovators, dreamers and doers who make the things that make the future. That means changing the way we fly, fueling jets in an eco-friendly way, keeping buildings smart and safe and even making it possible to breathe on Mars.

Working at Honeywell is not just about developing cool things. Our employees enjoy access to dynamic career opportunities across different fields and industries.

Are you ready to help us make the future?

We are seeking a highly motivated and experienced Digital Marketing Specialist II to join our team. The ideal candidate will have a background in developing and executing digital marketing campaigns and strategies, including marketing analytics and digital marketing transformation.

This position will play a leading role in driving digital demand-generation marketing campaigns for healthcare vertical We are looking for a self-driven, passionate and creative talent who has a strong track record in digital marketing and is able to deal with fast turnarounds.

Be a #futureshaper at Honeywell and strive to be part of a company of thinkers, doers, dreamers and makers—join us!

CORE RESPONSIBILITIES

· Develop comprehensive digital marketing campaigns aligned with business goals.

· Align digital offerings to customer decision journeys and personas.

· Understand our landscape and customer insights to advise customer marketing, offering management, and leadership regarding strategic marketing plan development.

· Manage projects, timelines and resources to ensure successful execution of campaigns.

· Effective communication across teams and with leadership to drive results, influence change and enable support.

· Drive lead generation activities through SEO, SEM, social media, content optimization and lead nurturing.

· Define and interpret measurement, tracking and reporting to improve results for all tactics.

· Support our transformation to a digital-first marketing approach with an emphasis on web, marketing automation, digital content marketing and demand generation.

· Serve as line of business team’s subject matter expert for digital engagement and campaigns.

· Stay updated on the latest trends and technologies, willing to experiment with new approaches to stay ahead of competitors.

MUST HAVE

  • · Minimum of 3-5 years’ experience in defining and deploying digital marketing programs.

  • · Excellent communication and interpersonal skills.

  • · Strong English skills (written and verbal).

    WE VALUE

    · A bachelor’s degree (or above) in Communications, Marketing or Business Management.

    · Knowledge of marketing platforms such as Salesforce and Marketo.

    · Excellent project management skills.

    · Strong analytical and data-driven decision-making skills.

    · Ability to work collaboratively with cross-functional teams.

Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status.

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