Job Information
PA Inclusive Marketing Coordinator in Pittston, Pennsylvania
Description
PA Inclusive is seeking a dynamic and creative Marketing Coordinator to join our team. The Marketing Coordinator will play a key role in promoting the agency's mission, programs, and services through strategic marketing initiatives. The ideal candidate will be passionate about social impact, possess strong communication skills, and have a proven track record of executing successful marketing campaigns
Job Duties
- Social Media Management:
- Lead social media marketing efforts to showcase the agency's comprehensive range of programs, services, advocacy efforts, client stories, board engagement, and territorial impact.
- Develop and implement a content calendar for social media platforms.
- Monitor social media trends and engagement metrics to optimize content strategy.
- Email Marketing:
- Develop and manage email marketing campaigns, including a monthly email newsletter and targeted campaigns.
- Segment email lists for personalized and effective communication.
- Analyze email campaign performance and make data-driven recommendations for improvement.
- Collateral Design and Production:
- Design and deliver marketing materials, such as brochures, flyers, pamphlets, posters, etc., ensuring a consistent and compelling visual identity.
- Collaborate with internal teams and external vendors to produce high-quality materials.
- Corporate Communications:
- Craft and disseminate corporate communications, including announcements, press releases, organizational charts, and training materials.
- Ensure messaging aligns with the agency's values and goals.
- Project Assistance:
- Assist with various agency projects, including but not limited to updating Guidestar/Candid, Charity Navigator, Network for Good Donor Database, and participating in NEPA Gives and fundraisers.
- Collaborate with cross-functional teams to support organizational initiatives.
- Other related duties as required.
Qualifications
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience in social media management, email marketing, and collateral design.
- Strong written and verbal communication skills.
- Proficiency in graphic design tools and marketing software.
- Ability to work collaboratively in a team environment.
- Detail-oriented with excellent organizational and project management skills.