Campus Pride Jobs

As Marketing, Communications and Training Manager, you will have an exciting opportunity to support key growth initiatives within Wealth Management Solutions at Ameriprise Financial. You will develop unique marketing, communications and/or training strategies, write compelling content and work with an Instructional Design team to build engaging deliverables. You will measure success by tracking progress against overall business objectives via leading indicators (email click-through rates, content downloads, learner reaction, change in behavior, etc.) and lagging indicators (sales and net flows). Please note this is a writing-intensive content creation role; it is not a training facilitation role. This position reports to the Sr. Director, Product Marketing, Communications and Training. Key Responsibilities Serve as an expert in product and strategy positioning to increase awareness, build financial advisor knowledge, and drive growth of Wealth Management Solutions. Develop integrated strategy plans for marketing, communications and training programs. Create marketing, communications and training materials including marketing collateral, sales literature, articles, emails, social media posts, story boards, scripts, user/facilitator guides, FAQ, etc. to support products initiatives and drive growth of Wealth Management Solutions. Identify appropriate marketing and communications vehicles or training method (e-learning, instructor-led, or blended approaches) to achieve desired organizational impact. Work with and lead large cross-functional teams across the organization to ensure alignment and integration. Evaluate outcomes based on established business, marketing, communications, and training objectives. Act as primary liaison with internal partners - legal, compliance, instructional designers, product development, sales strategy, etc. Drive measurable program results. Track marketing and communications engagement and training program participation and results and provide recommendations for improvements, execute approved recommendations quickly across the organization to ensure alignment and integration. Required Qualifications Bachelor's Degree in Marketing, Communications or equivalent in a related field 3-5 years' experience in investments or non-financial product Marketing and Communications As a condition of employment in this position, you will be required to hold active FINRA Series 7 or have the ability to obtain it within a 120-day period. Strong, demonstrated writing skills -- including content research and audience strategies Proven ability to motivate and influence internal partners Demonstrated ability to work as a leader within teams and ability to collaboratively influence others Exceptional marketing, communication, training, project management and organizational skills Experience in developing and implementing dynamic content strategies Familiar with assessing campaign performance and using data to maximize results Capable of interacting with variety of individuals cross-organizationally Must be a self-starter, solution-focused and have ability to work independently Proven ability to think fast, respond quickly and learn quickly in a fast-paced environment