Job Information
ASSOCIATED BANK NA Public Relations Senior Manager in MILWAUKEE, Wisconsin
JOB REQUIREMENTS: At Associated Bank we strive to create an inclusive culture where different perspectives are valued and recognized as strengths critical to our success. If you thrive in an environment where your growth and development are encouraged and supported, then Associated Bank may be the right place for you. We invite you to view the opportunity below. With limited supervision and in coordination with the Senior Director of Marketing, this role will plan, direct, implement and analyze all aspects of the company\'s public relations activities. These responsibilities include generating positive exposure for the company through effective cross-channel media relations, working closely with executive management to support line of business and corporate strategies through effective public relations planning and execution, managing communication between the company and the public during incidents that may cause reputational harm to the organization, and managing Public Relations staff (as applicable) and external agency direction. This person will also: Develop and implement an annual Public Relations plan and budget that includes strategies to cultivate key media relationships, positively position the company for favorable news coverage, and create news worthy opportunities for Associated to receive positive press coverage and brand growth. Serve as the primary media contact for both inquires and proactive outreach efforts. Proactive outreach includes: the development of key stories that promote Associated\'s interests, promoting events of interest, and building a strong network of media contacts. Work closely with the Corporate Communications Manager on implementing crisis communication and disaster recovery plans when needed. Manage external communications in case of events. Work closely with other members of Corporate Communications to obtain positive press coverage related to Associated\'s charitable contributions and colleague volunteerism activities and develop overall community relations strategies. Directly support executives and senior leaders in the development and implementation of Public Relations and community relations strategies for various lines of business, support units and regions. Cultivate relationships with representatives of traditional and non-traditional media, the community and community organizations, and other centers of influence for the purpose of generating favorable news... For full info follow application link. The employment policy of Associated Banc-Corp, and its subsidiaries and affiliates (\"Associated\") provides equal opportunity to all persons. We support a diverse and inclusive work environment where colleagues are respected, treated fairly, and given equal opportunities to perform to their fullest potential. We believe it is only with a diverse and inclusive workplace that the organization can truly perform at its best, carry out its vision, and make a difference for the communities we serve. ***** APPLICATION INSTRUCTIONS: Apply Online: ipc.us/t/FA41BD8C38CB4782