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MegaFood Assistant Brand Manager, Innovation in Manchester, New Hampshire

Assistant Brand Manager, Innovation

This role will be primarily remote; eligible candidates will work out of their home office on the East Coast and have the ability to travel to the company headquarters in Manchester NH on a quarterly basis as needed.

At MegaFood, our mission is to nourish a world in nutritional crisis by producing the highest quality supplements made with farm fresh whole foods. MegaFood is a proud Certified B Corporation, meeting rigorous standards of social and environmental performance and a driver of change in the creation of meaningful jobs, the improvement of lives, and the application of best business practices. We are always looking for people who are passionate about our mission to join our growing team!


This role is responsible for guiding end-to-end innovation initiatives, including: ideation, exploratory research, scoping and development. As a cross-functional liaison, this person encourages collaboration to optimize the evaluation of concepts for feasibility, viability and desirability and uses this collaboration to execute product development. The ideal candidate is culturally curious, with a blend of creative and analytical capabilities. A passion for health and wellness is ideal.


  • Lead cross-functional innovation project teams to commercialize products, providing direction, delivering against key project milestones, communicating within the project team and presenting the project to leadership

  • Develop opportunity analysis, comprised of cultural trends, competitive analysis, channel strategies, size of opportunity, as well as velocity and price benchmarks

  • Analyze sales data and trends to scope opportunities and determine potential new product size of prize

  • Partner with R&D and Regulatory to create and assess potential product claims

  • Manage supply chain and procurement needs

  • Coordinate with Sales to develop forecast projections and work with Finance to develop pricing and P&L scenarios

  • Collaborate with Brand Management on packaging design, packaging copy, marketing materials, marketing support plans and sell-in materials

  • Identify industry trends and develop ways to keep the company informed of category and consumer insights

  • Track new item in-market performance against key launch targets (KPIs)


  • 5 years of experience in marketing, brand management or innovation, undergraduate degree or equivalent combination of education and experience

  • Experience with analyzing syndicated retail data (Spins, Nielsen, or IRI) and new product forecasting

  • Ability to see the big picture as well as manage the details

  • Must understand a P&L and key cost drivers as part of innovation

  • Must have excellent organizational and project management skills

  • Experience with the Stage Gate process and how it can be used for maximum efficiency

  • Self-starter with the ability to ?think like an owner" and a bias for action

  • Demonstrated ability to influence cross-functional teams to impact decision-making; willingness to ?have an opinion? backed up by insight, and the confidence to influence key stakeholders in meetings and one to one basis

What We Offer You:

We aspire to nurture a culture of inclusion that enables and encourages all of our employees to thrive.

Here are a few ways we do that:

  • Eligibility for our benefits on your first day of employment

  • Paid time off to pursue your passion through our volunteer program

  • Annual wellness reimbursement, fitness challenges, and lots more to keep you healthy!

  • Generous time off programs including vacation and personal time and paid parental leave

  • Opportunity to work with passionate people, who care about our mission and each other!

MegaFood is committed to cultivating and preserving a culture of diversity, inclusion and belonging. The collective sum of our individual differences, knowledge, life experiences, and unique talents, represents a significant part of our culture and is the foundation for our accomplishments and impact.

We are proud to be an equal opportunity employer. We do not discriminate on the basis of race, color, religion, citizenship, national origin, sex (including pregnancy), sexual orientation, gender identity or expression, age, physical or mental disability, veteran status, marital status, genetic information, or any other characteristic protected by state, federal or local law. We strive to create a supportive community where we all are comfortable and confident to be authentic, open and curious.

If you need a reasonable accommodation because of disability for any part of the employment process, please send an email to or call 603-216-0889 and let us know the nature of your request and your contact information.