Job Information
Diageo Head Of Sales Operations in Kampala, Uganda
Job Description :
Job Description
Job Title: Head of Sales Operations
Level: Senior Management
Reports To: Commercial/Sales Director
About Us
UBL is a subsidiary of EABL who owns 98.2% of UBL and 100% of IDU. Diageo in turn own 50.03% of EABL.
UBL operates within a multi-cultural, multi-national environment. UBL is further categorized into Demand and Supply functions. The Supply business is involved in the production of beer and spirits. The Demand business is involved in marketing and selling the product through RTM partners and retailers to consumers.
About Role
This role is located within the Demand/Sales business function. This role is critical to the overall UBL short-, medium- and long-term strategy in developing systems and processes to drive overall sales effectiveness and the achievement of the sales function KPI’s.
The Head – Sales Operations is the high-level contact between UBL and the sales team and is responsible for sales operations support. This is a field and office-based position requiring close liaison with the Commercial Director and the sales back-office support teams including Administration and Customer Service as well as key stakeholders in Supply and Finance. The role is also required to build business relationships within the Sales and marketing functions and senior management with a key influence in effective implementation of the business plans.
The purpose of this role is to build capacity of the regional sales team to achieve agreed sales, distribution, market share and performance objectives through the effective management of both Distributor and Retail sales operations.
Financial Responsibilities:
As per Annual Operating Plan
Market Complexity:
UBL is a strong player in the Total Beverage Alcohol business with 59 % value share of the beer market and 60% value share of the spirit’s market. UBL operates in a very competitive environment that has seen new entrants enter the alcohol industry. The nature of competitors is complex with both illegal and established players operating within a market that has regulatory challenges. The market situation is changing rapidly due to the economic situation, declining disposable income and opening up of the economic trading blocs allowing in flow of products from other markets.
The trade is evolving and becoming more sophisticated especially at retail level. Retailers are becoming more demanding as they become more profit driven and as competitors fight for share. Consumers are becoming more sophisticated which requires more innovative ways of convincing Legal Age Drinkers to choose our brands. All channels are important in distribution and availing our products to consumers. Trade partnerships are crucial in ensuring that service to consumers exceeds their expectations.
Leadership Responsibilities:
To constantly monitor and evaluate the Distributors, RTC and team performance. Developing and proposing clear actions and plans for improvements and growth.
Role Responsibilities
Work with the Commercial Director to develop the Annual Sales budget and manage it to optimize its allocation and minimize overspend.
Work closely with the field sales team to provide sufficient reporting and dashboard management for the sales force.
Support sales effectiveness to define KPI’s and sales force performance.
Develop efficient systems to measure and support sales team performance.
Accelerate RTC implementation to deliver significant distribution gains and beat competition.
Deliver step change in sales capability and commercial standards.
Deliver Transformation in commercial standards and sales execution at retail and distributor level.
Qualifications and Experience Required:
Qualifications
- A bachelor’s degree in a business-related field
Experience
At least 3 years’ experience in a similar role with a minimum of 3 years field sales experience at managerial experience
Strong track record in People Management & / or commercial roles within a consumer goods environment
Strong analytical skills and problem-solving mindset.
Proven project management expertise
Ability to manage and prioritize across a broad portfolio of responsibilities
Diligent attention to detail
Collaborative approach to business
Strong people management skills
Excellent influencing skills
Celebrating our inclusive and diverse culture is core to Diageo’s purpose of “celebrating life every day everywhere”. This purpose is, in itself, inclusive in nature, as it values everybody irrespective of background, disability, religion, gender identity, sexuality or ethnicity. We view diversity as one of the key enablers that helps our business to grow and our values, purpose and standards set the conditions for us to respect the unique contribution each person brings.
Our ambition is to create the best performing, most trusted and respected Consumer Products Company in the world. To achieve these, we need the world’s very best people.
We're looking for people with creativity, boldness, and a sense of purpose to take Diageo and our timeless, pioneering brands to the next level.
Feel inspired? Then this may be the opportunity for you.
Worker Type :
Regular
Primary Location:
Portbell Brewery
Additional Locations :
Job Posting Start Date :
2024-04-18
With over 200 brands sold in more than 180 countries, we’re the world’s leading premium drinks company. Every day, over 30,000 talented people come together at Diageo to create the magic behind our much-loved brands. From iconic names to innovative newcomers – the brands we’re building are rooted in culture and local communities. Our ambition is to be one of the best performing, most trusted and most respected consumer products companies in the world.
Our founders, such as Arthur Guinness, John Walker, and Charles Tanqueray, were visionary entrepreneurs whose brilliant minds helped shape the alcohol industry. And through our people, their legacy lives on. Join us, and you’ll collaborate with talented people from all corners of the world. Together, you’ll innovate and push boundaries, shaping a more inclusive and sustainable future that we can all be proud of.
With diversity at our core, we celebrate our people's unique passions, commitments and specialist skills. Because when varied voices, mindsets, and personalities come together, great ideas are born. In our supportive culture, your voice will be heard and you’ll be empowered to be you. Just bring your ambition, curiosity and ideas, and we’ll celebrate your work and help you reach your fullest potential.
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