Job Information
At Home Care Home Care Marketing Liaison in Hannibal, Missouri
Generate referrals for home health by building relationships with physicians, long term care, independent and assisted living facilities and other community resources
Initiates sales process by building new relationships and retaining current; qualifying potential; scheduling appointments. Closes sales by overcoming objections; preparing contracts. Identifies needs to be filled; monitoring competitive companies; analyzing and relaying customer reactions. Communicates effectiveness of the marketing print materials, social media and website. Acts as a client advocate in complex service delivery systems and maintains an open line of communication for at-risk seniors and their caregivers to ensure good customer relations and to watch over system efficiency and protocols.. Contributes to team effort by accomplishing related results as needed.
Supervises ongoing community relations projects and develops appropriate problem solving actions
Coordinates with all departments of the Hospitals, Nursing Homes, Physician Offices and all other subsidiaries of Health Services on projects, which enhance staff, patient, and community relations
Performs all assigned duties in the assigned sales territory
Submits weekly activity/call reports concerning customer related activities, and problems concerning customer/vendor relationships
Establish professional customer/vendor relationships with appropriate customer personnel
Conduct market research to find answers about consumer requirements, habits, and trends
Assist in outbound or inbound marketing activities by demonstrating expertise in various areas
Plan, and execute initiatives to reach the target audience through appropriate channels (social media, email, TV, etc.)
Collaborate with other professionals to coordinate brand awareness and marketing efforts
Performs other related duties as required