Campus Pride Jobs

JOB REQUIREMENTS: At Associated Bank we strive to create an inclusive culture where different perspectives are valued and recognized as strengths critical to our success. If you thrive in an environment where your growth and development are encouraged and supported, then Associated Bank may be the right place for you. The Digital Marketing Manager role, with a focus on paid search and display ads, works closely with internal and agency partners to create compelling and effective digital campaigns. These efforts play a critical role in our multi-channel campaigns driving sales, customer engagement, and brand awareness. This role works closely with the Director of Digital Marketing and actively collaborates with peers responsible for SEO, Social Media, email marketing and websites to deliver fully integrated cohesive campaigns. This person will, Create and deploy digital marketing strategies and execute digital marketing plans to support customer acquisition and brand awareness objectives across the LOBs to include digital media, SEO, PPC, Social CRM, the Associated Bank website, email marketing and emerging digital marketing tools. Execute on-page and off-page SEO. Work across marketing teams to develop and manage focused digital marketing support when needed in order to increase the profile and results in strategically identified campaigns. Identify and manage external vendor relationships to deliver digital features/functionality as desired. Create, categorize, and refine keyword lists to create a comprehensive campaign that drives qualified visitors to Associated Bank.com website and supports in-flight marketing campaign efforts. Requirements Education Bachelor\'s Degree in Marketing or Communications or equivalent combination of education and experience Required Experience 7-10 years of Marketing or advertising agency, database marketing firms, etc. Demonstrated success in many forms of digital and social media marketing including but not limited to content marketing, digital advertising, SEO, PPC, re-targeting, social media, on-line communities & web analytics Required 4-7 years of Digital technologies, website management within a content management system, website and user experience testing and quality assurance tools and e commerce solutions Required In addition to core traditional benefits, we take pride in offering benefits for every stage of life. Retirement savings including both... For full info follow application link. The employment policy of Associated Banc-Corp, and its subsidiaries and affiliates (\"Associated\") provides equal opportunity to all persons. We support a diverse and inclusive work environment where colleagues are respected, treated fairly, and given equal opportunities to perform to their fullest potential. We believe it is only with a diverse and inclusive workplace that the organization can truly perform at its best, carry out its vision, and make a difference for the communities we serve. ***** APPLICATION INSTRUCTIONS: Apply Online: ipc.us/t/B78F9EA578F24420