Job Information
KPMG LLP Manager, Key Account Marketing-Financial Services in Columbus, Ohio
Known for being a great place to work and build a career, KPMG provides audit, tax and advisory services for organizations in today's most important industries. Our growth is driven by delivering real results for our clients. It's also enabled by our culture, which encourages individual development, embraces an inclusive environment, rewards innovative excellence and supports our communities. With qualities like those, it's no wonder we're consistently ranked among the best companies to work for by Fortune Magazine, Consulting Magazine, Seramount, Fair360 and others. If you're as passionate about your future as we are, join our team. KPMG is currently seeking a Manager, Key Account Marketing-Financial Services to join our Growth and Strategy organization. Responsibilities: Develop marketing plans that prioritize account goals and drive client demand, focused on tailored and measurable account-based marketing and client experience initiatives (client events, collateral, share forums, digital and social programs) Create and execute strategic relationship development programs that align to the client journey by activating and deploying relevant industry and functional marketing campaigns to clients and targets Manage contacts, client activity and data integrity which includes campaign management, follow up activities, and tracking and reporting Apply an understanding of the firm brand, solutions, corporate assets, industry trends and data driven insights to drive demonstrable growth for each assigned account Share and enable account-based marketing and strategic account management best practices across the account team, global, national, and industry networks Carry out ad hoc marketing duties as needed Qualifications: Minimum five years of recent marketing, account management or relevant experience, preferably in a professional services environment Bachelor's degree from an accredited college or university Background in a CRM Salesforce preferred Experience with strategic account management and account-based marketing strategy on large global or complex accounts, preferably financial services accounts Understanding of Salesforce including campaigns, leads/contacts, accounts/clients, activities, and reporting Demonstrated experience using Trailheads, Dashboards, Analytics Studio, and Opportunities is a plus; experience leveraging CVENT, Introhive, BoardEx also a plus KPMG complies with all local/state regulations regarding displaying salary ranges. If required, the ranges displayed below or via the URL below are specifically for those potential hires who will work in the location(s) listed. Any offered salary is determined based on relevant factors such as applicant's skills, job responsibilities, prior relevant experience, certain degrees and certifications and market considerations. In addition, the firm is proud to offer a comprehensive, competitive benefits package, with options designed to help you make the best decisions for yourself, your family, and your lifestyle. Available benefits are based on eligibility. Our Total Rewards package includes a variety of medical and dental plans, vision coverage, disability and life insurance, 401(k) plans, and a robust suite of personal well-being benefits to support your mental health. Depending on job classification, standard work hours, and years of service, KPMG provides Personal Time Off per fiscal year. Additionally, each year the firm publishes a calendar of holidays to be observed during the year and provides two firmwide breaks each year where employees will not be required to use Personal Time Off; one is at year end and the other is around the July 4th holiday. Additional details about our benefits can be found towards the bottom of our KPMG US Careers site at "Benefits & How We Work". Follow this link to obtain salary ranges by city outside of CA: https://kpmg.com/us/en/how-we-work/pay