Job Information
Lenovo OEM Marketing Manager in Beijing, China
OEM Marketing Manager
General Information
Req #
WD00065705
Career area:
Marketing
Country/Region:
China
State:
Beijing
City:
北京（Beijing）
Date:
Friday, May 24, 2024
Working time:
Full-time
Additional Locations :
- China - Beijing - 北京（Beijing）
Why Work at Lenovo
We are Lenovo. We do what we say. We own what we do. We WOW our customers.
Lenovo is a US$62 billion revenue global technology powerhouse, ranked #217 in the Fortune Global 500, employing 77,000 people around the world, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver smarter technology for all, Lenovo has built on its success as the world’s largest PC company by further expanding into growth areas that fuel the advancement of ‘New IT’ technologies (client, edge, cloud, network, and intelligence) including server, storage, mobile, software, solutions, and services.
This transformation together with Lenovo’s world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere. To find out more visit www.lenovo.com , and read about the latest news via ourStoryHub (https://news.lenovo.com/) .
Description and Requirements
PRC OEM Technical Marketing Strategist (focus on sales enablement and portfolio marketing management)
Collaborate with WW OEM Marketing Director and other geo colleagues to drive the consistent WW OEM messaging in the region.
Develop the OEM marketing strategy for the region in support of GTM and KPIs for OEM hypergrowth.
Support OEM growth in all segments within Commercial.
Train & support onboarding the OEM sales team, OEM Partners on WW OEM value proposition, GTM and program capabilities.
Work with OEM PM team and the OEM Portfolio manager to drive geo OEM requirements.
Drive change management.
Collaborate across BGs (IDG, ISG & SSG).
PRC OEM Marketing Campaign Strategist (focus on demand generation and marketing campaign execution)
Formulate strategic marketing plan and campaigns with OEM sales leader and provide annual and quarterly guidance to the AP region marketing teams.
Drive ABM Campaigns for OEM Specific Acquisition target accounts in region jointly with Sales.
Develop marketing content and toolkits to support campaign and event execution by local marketing teams to drive OEM business opportunities towards target accounts and further grow our OEM business within Commercial.
Manage the Customer Success initiatives.
Promote & drive awareness of OEM within the Geo.
Collaborate across BGs (IDG, ISG & SSG)
Additional Locations :
China - Beijing - 北京（Beijing）
China
China - Beijing
China - Beijing - 北京（Beijing）