Job Information
CBRE Sr Marketing Manager in Atlanta, Georgia
Sr Marketing Manager
Job ID
161002
Posted
05-Apr-2024
Service line
Advisory Segment
Role type
Full-time
Areas of Interest
Marketing
Location(s)
Atlanta - Georgia - United States of America
About the Role:
As a CBRE Marketing Sr. Manager (Property Marketing Strategist), you will be responsible for leading a regional team in the development and execution of marketing strategies, results and activities associated with helping commercial real estate owners market their assets (commercial developments or existing buildings) to prospective occupants and their brokers.
This person is not only a master marketer but a prolific storyteller with the ability to conceptualize campaigns and promotional materials independently. The ideal candidate has strong leadership capabilities and is a natural strategic problem solver.
This job is part of the General Marketing job function.
What You'll Do:
Lead CBRE Calibre Creative Group for the region.
Build meaningful relationships with our sales teams and clients, working collaboratively to resolve accurate marketing strategy for their listings.
Develop and present sample materials and go-to-market strategies for large pitches, clearly and convincingly articulating the benefit of CBRE Calibre Creative Group.
Create, implement and track marketing plans and budgets for premier listings and clients—including objectives, timelines, marketing elements, costs, resources, media buys, etc.
Ideate and present property marketing strategies, plans and ideas internally to sales teams (to garner feedback/support) and externally to clients (to secure feedback/approval).
Stay up to date on the latest marketing strategies, tactics and technologies to apply to campaigns.
Act as a centralized subject matter authority on property marketing strategy, disseminating information about process, technology adoption and critical metrics.
Run multiple projects simultaneously with limited direction.
Champion the career development of team members and continual improvement of work product.
Prepare and present monthly and quarterly marketing reports for management and clients, resolve optimizations to implement and strategies to shift based on the data.
Offer support with special projects as needed and as time allows.
What You'll Need:
To perform this job successfully, an individual will need to perform each crucial duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.
Bachelor's Degree preferred with 5 - 8 years of proven experience. In lieu of a degree, a combination of experience and education will be considered.
Experience in the areas of staffing, selection, training, development, coaching, mentoring, measuring, appraising, and rewarding performance and retention is preferred.
Ability to motivate and negotiate effectively with key employees, top management, and client groups to take desired action.
Ability to write reports, manuals, speeches and articles using distinctive style.
Ability to solve advanced problems and deal with a variety of options in complex situations.
In-depth knowledge of Microsoft Office products and basic knowledge of Adobe products.
Extensive organizational skills and a sophisticated inquisitive mentality.
Intermediate math skills. Ability to calculate complicated figures such as percentages, fractions, and other financial-related calculations.
Experience in (or familiarity with) the commercial real estate industry is preferred, but not required.
Applicants must be currently authorized to work in the United States without the need for visa sponsorship now or in the future.
Why CBRE?
When you join CBRE you will have the support and resources of a global firm where an entrepreneurial mentality is encouraged. You'll realize your potential with exciting work, fast-paced assignments, an environment of constant learning and dedication to results! To enable your success, we provide the best tools, training and leaders in the industry.
Our culture is built on our RISE values and reflects the needs and perspectives of our clients and our people. Our work is guided by our North Star: Crafting the real estate solutions of tomorrow, so businesses and people thrive.
Coming to work for CBRE, you will receive a comprehensive benefits package, 401k, and extraordinary perks such as career growth and longevity!
Equal Employment Opportunity: CBRE is an equal opportunity employer that values diversity. We have a long-standing commitment to providing equal employment opportunity to all qualified applicants regardless of race, color, religion, national origin, sex, sexual orientation, gender identity, pregnancy, age, citizenship, marital status, disability, veteran status, political belief, or any other basis protected by applicable law.
Candidate Accommodations: CBRE values the differences of all current and prospective employees and recognizes how every employee contributes to our company’s success. CBRE provides reasonable accommodations in job application procedures for individuals with disabilities. If you require assistance due to a disability in the application or recruitment process, please submit a request via email at recruitingaccomodations@cbre.com or via telephone at +1 866 225 3099 (U.S.) and +1 866 388 4346 (Canada).
NOTE: Some, but not all, of our positions may have an additional requirement to comply with COVID-19 health and safety protocols, including COVID-19 vaccination proof and/or rigorous testing. If you have questions about the requirement(s) for this position, please inform your Recruiter.
CBRE, Inc. is an Equal Opportunity and Affirmative Action Employer (Women/Minorities/Persons with Disabilities/US Veterans)