Campus Pride Jobs

Mobile Campus Pride Logo

Job Information

GOJO Industries, Inc. Marketing Associate I - Healthcare in Akron, Ohio

Information about #31550 Marketing Associate I - Healthcare Work Location: This role works from our Akron, Ohio offices every Tuesday and Wednesday and can work remotely the other days weekly. Formulated to Care For more than 75 years, GOJO, Makers of PURELL has been powered by people who are energized by helping the world experience greater health and well-being. The positive impact of our PURELL hand and surface hygiene solutions is driven by our global community of highly collaborative and talented team members who love to learn, innovate, care for each other, and deliver our Purpose of Saving Lives and Making Life Better. Role Objective The Marketing Associate assists the Healthcare Team to achieve business goals and objectives through the development and execution of innovative and engaging marketing strategies, programs and digital content. This position is responsible for supporting the Healthcare team to achieve overall strategic and growth objectives while also supporting the execution of key healthcare and enterprise marketing initiatives. It is also responsible for working cross-functionally with groups such as sales, marketing, product management, etc.to support product and content development for all healthcare submarkets. Essential Functions and Responsibilities Coordinates the design, development and deployment of: Marketing strategy and tactics within context of long term strategic plan Programs to capture dominant market share in new and/or under-penetrated market segments Distributor-specific marketing programs Advertising within all targeted markets Coordinates with Healthcare Clinical and Sales teams as well as Enterprise Marketing and Design teams to create marketing communications and educational materials (e.g., sell sheets, brochures, websites, training content, eBooks) Follows through on projects, leading phases where appropriate Analyzes target market segments to determine market needs Confers with other department leaders to outline programs or policies Assists in the positioning of brands within target markets Assists in the creation of high levels of awareness and demand for products within all target markets Identifies hand hygiene, skin care and other related educational needs of target users Synthesizes data to support a continuous stream of innovative products to meet user's needs Solicits vendor support/trade show services for industry and market-specific shows, conferences or promotional events Collaborates with multiple stakeholders to bring leading-edge ideas to life Brings innovation to existing and new marketing programs and content Assists in the development and commercialization of new products, services and solutions for the healthcare market Assists in upholding legal and regulatory guidance on product and marketing claims Provides internal and external sales support to healthcare sales team including creating sales presentation materials, leveraging other business team resources and other GOJO vital resource groups Collaborates with GOJO Healthcare Sales Directors to create and present training to distributor sales reps Education and Experience Bachelor's degree in marketing or a related field preferred Minimum two (2) years' experience in marketing, product management and / or sales required, preferably in a B2B organization Healthcare industry experience preferred Analytical and project management experience a plus Proficiency with all MS Office products required CRM a plus Supervision/Coordination Leads projects of varying sizes and scale This role does not supervise other GOJO team members Travel Requirements Overnight Travel - sporadic - required. We are unable to offer sponsorship for this position. To Apply: To apply for this position, please complete the onl

DirectEmployers